Accenture acquires UK customer intelligence firm Sagacity to strengthen AI and data capabilities

Acquisitions

▤ Summary

Accenture acquired Sagacity, a UK-based customer intelligence and data firm. Sagacity brings data assets, AI-enabled technology, and customer analytics expertise to Accenture. The deal strengthens Accenture’s ability to connect data, AI, and operations for clients seeking more personalized customer experiences. Sagacity’s 140-plus employees will join Accenture, and the financial terms were not disclosed.

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▦ Linked Companies

Sagacity Solutions
$10M to $25M