Heres What You Need to Know About the Latest Google Updates
Summary
To create a Local Campaign, the first thing you need to do is to provide Google with the store locations that you’re promoting. And 85 percent of consumers will take a product-related action within 24 hours of discovering a product: reading reviews, comparing prices or purchasing the product—sometimes all at once! Google Discovery Ads give local businesses the opportunity to ensure that people who are shopping online have access to their best content without needing to search for it. The final big update you need to know about is that Google is now allowing local businesses to use structured data to control the way their content appears in organic searches. They’re highlighted in a way that draws users’ eyes to them and gives your local business a boost by increasing its visibility.
