Fresh from €14.6 million Seed round, eComID acquires Nilum to push into recommerce | EU-Startups
Summary
eComID acquired Nilum to strengthen its move into recommerce and second-hand fashion. The Stockholm startup says it will use Nilum’s AI-native shopping technology to make pre-owned product discovery easier. eComID also highlighted its broader Shopping Passport vision, which carries shopper preference data across connected brands. The company says the acquisition extends its personalization platform beyond new-item retail and supports its goal of becoming a cross-brand standard for shopping.
AskAI Classifications
Sectors
Retail and Commerce
E-Commerce software
Functions
Business Intelligence and Analytics
Analytics and Reporting
Linked Companies
eComID
$1M to $5M