Top Creator Repurchase Rate 87%... Grip’s Transaction Volume per Seller Grows 52%

▤ Summary

Grip reports strong growth in seller transaction volume in the first half of 2026, driven by higher average order values and more new buyers. The company says its top creators also showed very high repeat-purchase rates, underscoring the role of fandom in live commerce sales. Grip continues to support sellers with onboarding programs, training, marketing cash, and dedicated merchandisers. It is also expanding AI features that automatically turn high-attention broadcast segments into Shorts and VOD content, and it plans to launch an AI agent later this year to automate more of the live-selling workflow.

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