Kakao looks to bundle expansive services under new membership scheme
Summary
Kakao plans to launch a new membership that bundles services across its affiliates, including shopping, finance, ride-hailing, and entertainment. The company expects to release a beta version by the end of the year, while the full version will take longer. Kakao is still defining the benefits and subscription pricing and is negotiating details with affiliates and partner companies. The move aims to create a new growth engine by locking more users into Kakao’s broader platform ecosystem and possibly extending into partner services like Coupang Eats.
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Developer and IT Infrastructure
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Linked Companies
Kakao Corp.
$1B+
NAVER Corporation
$5M to $10M