Zettics Raises US$8.2M in Financing
Summary
Zettics, a Concord, MA-based provider of big data analytics for operators, raised an additional US$8.2m in financing.The round was led by new investor Excelestar Ventures, with participation from existing investors North Bridge Venture Partners, Voyager Capital, Steamboat Ventures, and Emergence Capital Partners.The company intends to use the funds to accelerate its global expansion plans, explore acquisition opportunities, and increase investment in research and development solutions.Led by Sterling Wilson, President and CEO, Zettics provides a suite of analytics solutions for operators that support data monetization, marketing, customer care, and network business units.Tier 1 carriers in the U.S. and internationally are using the company’s services to monetize data with third parties, enrich their CRM systems, identify network abuse, analyze pricing plans, enhance advertising offers, reduce churn, improve customer care, forecast usage growth, etc.