Strategy Analytics: Handful of Tablet Vendors Consolidate Leadership Positions in Q1 2019 as Market Falls 5%
Summary
BOSTON--( BUSINESS WIRE )-- The latest research from Strategy Analytics showed that fierce price competition has put incredible pressure on many Android tablet vendors, but a few companies stood above the rest in Q1 2019. Eric Smith, Director – Connected Computing, said, “Amazon had an excellent post-holiday quarter on the back of several promotional discounts, pushing shipments 21% higher than a year ago. Chirag Upadhyay, Senior Research Analyst, added, “Most Windows Detachable 2-in-1 vendors are targeting the premium tier for enterprise users to make higher profits but a crowded market prevents all vendors from growing at once, especially now that Apple is competing strongly with three iPad Pro models in this price tier. Refreshing iPad Pro and MacBook Air at the same time plays into Apples strategy to target different user bases with different computing solutions. Strategy Analytics, Inc. provides the competitive edge with advisory services, consulting and actionable market intelligence for emerging technology, mobile and wireless, digital consumer and automotive electronics companies.