Messagepoint Adds AI-powered Content Intelligence to Its Leading Customer Communications Management Platform
Summary
MARCIE enables organizations to intelligently migrate, optimize, author and manage the complex content that is the foundation of customer communications. These new capabilities make it easier for enterprises in highly regulated industries to manage their content, but even more importantly, MARCIE drives consistency, brand alignment and compliance across all customer communication channels. “Enterprises are scrutinizing every dimension of their communications for the potential to enhance the customer experience,” said Steve Biancaniello, CEO of Messagepoint. “Having a centralized, AI-powered platform that solves some of the biggest problems companies face around managing legacy content and creating consistent, compelling omni-channel customer experiences is a true game-changer.” Only Messagepoint harnesses AI-powered Content Intelligence to automate and simplify the process of migrating, optimizing, authoring and managing complex customer communications for non-technical (business) users.