Sherpa Promotes Pedro Soares to CEO: As CEO, He Will Be Committed to...
Summary
Sherpa co-founders David Smith and Alexandra Fisher are pleased to announce the elevation of Pedro Soares to chief executive officer, effective April 15, 2019. Smith, who will now preside as the company’s chairman, will continue to play an active role in development of strategy, and in leading efforts to promote awareness of the company’s proprietary Prospect Centered Selling methodology at industry conferences and training sessions, and in trade publications. Describing Soares as a “keen business growth strategist,” Smith states, “Pedro has been instrumental in executing our Strategic Plan and in preparing our team to scale.” Soares joined Sherpa in October 2018 as chief strategy officer, adding to the company’s extensive expertise more than 20 years of international leadership experience, including growing businesses and developing brands at Anheuser-Busch and Turnberry. With our Prospect Centered Selling methodology at the heart of the system, Sherpa marries leading CRM technology, hands-on training, robust analytical tools and deep customer engagement to revolutionize the way senior housing is sold.