Tasmanian Distillery Knocks Out Counterfeiters with HID Global’s IoT Platform for Brand Protection
Summary
AUSTIN, Texas--( BUSINESS WIRE )--HID Global ® , a worldwide leader in trusted identity solutions, today announced that Tasmania’s Old Kempton Distillery (OKD) has deployed its Internet of Things (IoT) enablement platform, HID Trusted Tag ® Services , to combat counterfeiting of its world class whiskeys, gins and other liquor products. HID’s innovative IoT platform for brand protection, combined with the web application developed by local integrator AusNFC, enables Old Kempton Distillery to guard against grey market activities and allows customers to authenticate their product at the point of sale. It also strengthens the appellation registration for the Australian island state of Tasmania, which boasts some of the most pristine water and climate conditions for manufacturing premium, top-shelf liquor products. An HID cryptographically secure Near Field Communication (NFC) tag is embedded into the label of every liquor bottle, which links to HID’s cloud authentication service. HID’s trusted NFC tags are embedded into each product during the manufacturing process, and are easily read using NFC-enabled smartphones (both Android and iOS v11 and newer).
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