Snap Inc. Introduces “App Stories” for Third-Party Apps
Summary
Snap Kit launched in June 2018 as a new way to help partners and developers grow their apps by integrating Snapchat’s most popular features. Creative Kit invites developers to design and build their custom, branded Stickers, Filters, links, and more that can be shared from their own apps right into the Snap Camera, where they become a part of Snapchatters’ conversations. Creative Kit integrations offer partners both free distribution within Snapchat and attribution back to their app or site. JioSaavn - Share what you’re listening to on India’s leading audio and music streaming service for South Asians around the world. As the developer ecosystem grows, the Snap Audience Network will offer advertisers new ways to reach relevant communities outside the Snapchat app.