Edward Jones takes minority stake in personal finance app Quicken

Acquisitions

Summary

Edward Jones has taken a minority stake in Quicken to support a broader rollout of Quicken’s budgeting and investment-tracking tools across its advisor network. The firm wants to use the software to help more than 20,000 advisors give clients a clearer view of spending, saving, and investing. Edward Jones has not yet finalized how advisors will access the product or whether it will integrate into internal systems, so the rollout remains phased. The move creates a near-term opportunity for software vendors that can support integration, onboarding, client workflow design, and financial-advisor technology deployment.

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