Prime Day consolidates its role as a growth engine for e-commerce in Mexico

General News

▤ Summary

Amazon highlights Prime Day as a major driver of e-commerce growth in Mexico. The article says Mexico’s online retail market reached 941,000 million pesos in 2025 and now represents 17.7% of retail sales. It also notes that more than 27,000 Mexican businesses sell through Amazon’s marketplace, with most of them being SMEs. Amazon says these sellers generated jobs, exports, and GDP contribution, while the company expanded temporary hiring to handle peak demand.

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Logistics and Supply Chain Retail and Commerce Logistics and Supply Chain Management
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Amazon
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