Nabd, the Middle Easts Leading Personalized News App, Launches...
Summary
"We value our strong partnership with the regions most prominent TV channels, and we look forward to increase their reach and exposure via this service, as well as strengthen the connection with their mobile audiences", says Mazen Singer, Chief Strategy Officer at Nabd. "Being the first and only full-fledged business TV channel in the Middle East and North Africa, and even beyond with its social media outreach, CNBC Arabia is proud of its partnership with Nabd Platform, which allows our unique content to touch the lives of a wider audience. The service was launched in beta mode for a few weeks, and has seen great usage numbers, which will further enhance the loyalty, stickiness, and retention of Nabds large user base. Rotana’s overall objectives and goals should drive the best use of Nabd offering including the live streaming service which will enable a further audience reach", says Abir Naboulsi, Sales Strategy Partner at Rotana Media Group. In fact, Nabd is so popular, it has attained a top ten spot across all app categories in thirteen countries, putting it in the same league as WhatsApp, YouTube, Instagram, and Snapchat", as mentioned by VentureBeat .