60,000 customer contacts via LinkedIn? Here’s how it works!
Summary
Tecman Deutschland, a new Microsoft-based ERP provider, is using AI-driven social selling instead of traditional phone outreach. The company says it contacts up to 200 prospects per week through LinkedIn and AI-supported lead identification. Its founder contrasts this approach with earlier sales work that involved making hundreds of calls a day. The piece also highlights how a sales advisor is helping shape the company’s go-to-market method.
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