Purple CEO: Newcastle deal is ‘inflection point’ for business

▤ Summary

Purple says its Newcastle city-wide unified WiFi deployment marks a major turning point for the business. The company has rolled out free, secure network access across council sites, universities, transport, and local venues, and it is using the Purple app to let users roam without repeated logins. Purple also says the Newcastle model is attracting interest from other UK councils and international markets, which creates a clear expansion opportunity. The company’s merger with Splash Access and the addition of senior hires show that Purple is building sales capacity for public sector and education growth. The article also frames the company’s long-term goal as making secure connectivity a utility-like software service.

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Purple

$10M to $25M