New management team members at LevelUp Group - Emerce

▤ Summary

LevelUp Group is restructuring its group leadership from July 1 to strengthen collaboration across its specialized labels. Willem van der Steen is stepping down as CCO, while Dyon Metselaar will take over that role. Cathrin van Waveren is becoming COO, and Janus de Visser is taking charge of Product. The group says the changes will help each label focus more deeply on its specialty while improving strategy, efficiency, and client growth support. The move also reflects pressure from AI and the need for agencies to specialize more tightly.

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