The Fitbit Air takes a smarter approach to the AI health dumpster fire

▤ Summary

This article reviews Google’s Fitbit Air and focuses on the device’s software experience rather than its hardware. The main story is Google’s push to center AI health coaching inside the Fitbit app and how that changes the user experience. The review finds the basic tracker solid, with strong battery life and lightweight comfort, but says the AI coach needs significant setup and ongoing handholding to work well. It also notes that Google is separating basic tracking from premium AI features, which gives users a choice between a simple fitness band and a more data-heavy coaching experience. For software buyers and partners, the piece highlights Google’s broader move into AI-driven consumer health software.

▦ Linked Companies

Google LLC

$100M to $250M