REVISIO begins development of an MCP server with an eye toward using data via its AI agent that collects TV attention data

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Summary

REVISIO has started building an MCP server so AI agents and LLMs can access its TV and CTV attention data through a standard protocol. The company wants to make its viewing-quality metrics easier to retrieve, combine, and use in marketing analysis and reporting workflows. This project is still in internal technical validation and prototype development, with no immediate external release or commercialization planned. Over time, REVISIO expects the platform to support safer external use by clients and partners.

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