On AI, the cost of inaction already exceeds the cost of investment

▤ Summary

The article argues that measuring AI only through traditional ROI frameworks understates its impact and delays adoption. It highlights examples where AI cuts work time dramatically in legal, sales, marketing, and finance tasks. It also notes that many companies still struggle to show operational gains even when the productivity benefits are already visible in day-to-day work. The core message is that waiting for a perfect business case can cause companies to fall behind competitors who are already using AI. The piece frames AI as a productivity multiplier that can create market advantage before it shows up cleanly in financial reporting.

▦ Linked Companies

OpenAI

$25M to $50M