Consumers prefer financing their purchases rather than spending their bonus

▤ Summary

Consumers are increasingly choosing to finance purchases instead of paying cash, especially around the midyear bonus period. That shift is increasing interest in direct merchant financing because it reduces friction and helps buyers preserve liquidity. The article says this model can also lift merchant sales and average ticket sizes, especially in technology, tourism, education, health, and home-related categories. It also highlights a large gap between financial product ownership and access to formal credit, which supports alternative financing options.

▦ Linked Companies

Creditop Colombia S.A.S.

$1M to $5M