Temu-bots set new rules for the digital economy

▤ Summary

EU is increasing enforcement under the Digital Services Act and has fined Temu heavily for failing to assess and manage risks tied to illegal and unsafe products. The article argues that Temu’s recommendation and promotion systems help spread those products, turning algorithmic visibility into a market-power issue. It frames the case as a broader shift from debating regulation to enforcing it across digital platforms. The piece also highlights that trust, accountability, and compliance are becoming core competitive factors for companies operating in digital markets. For Norway, it signals that EU enforcement will shape the standards that global platforms must meet locally.

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