Barbarian Launches a New Practice, Adaptive Brand Solutions, to Help Brands Capitalize on Agentic Commerce
Summary
Barbarian launched Adaptive Brand Solutions, a new practice focused on helping brands build adaptive, intent-driven commerce experiences. The practice combines creative, technology, and customer experience capabilities and includes services for commerce, content, relationships, and workflows. Barbarian also introduced a partnership with New Generation, whose Kepler product powers brand-owned commerce agents, and highlighted its Adobe Experience Cloud expertise. Citizen Watch America is the founding client, showing how the new practice will be applied in live client work.
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Web and Content Management
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SaaS
API Products
Developer Tools
Linked Companies
New Generation
up to $1M