QuintoAndar will invest R$ 2 billion to put AI at the center of its product
Summary
QuintoAndar will invest R$ 2 billion over the next two years to redesign its products around artificial intelligence. The company plans to expand virtual assistants, automate customer service, improve personalized property recommendations, and sharpen pricing models. It also wants to rebuild the app experience so customers can move continuously across app, WhatsApp, and phone channels. The strategy includes deeper support for credit analysis, after-sales processes, and partner real estate agencies that can use QuintoAndar’s AI tools to boost productivity.
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