‘It Gets Harder Every Year’: What It Takes to Win Over the Therapist Workforce

▤ Summary

The article examines how outpatient mental health providers compete for therapists in an increasingly tight labor market. It highlights how LifeStance, Mindful Therapy Group, and Two Chairs structure employment, contracting, support systems, and technology choices to attract and retain clinicians. Providers are trying to reduce administrative burden, improve flexibility, and respond to therapist concerns about AI, billing, and workflow friction. The piece also shows how clinician feedback is shaping hiring, office location decisions, compensation design, and future benefit changes.

▦ Linked Companies