A3 will open its first overseas store, eeo Store Shanghai Jing'an Joy City, on July 9, 2026, bringing the appeal of Japanese anime, games, and other IP to Shanghai, China.

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A3 will open its first overseas eeo Store in Shanghai on July 9, 2026, inside the Joy City shopping mall. The company will also launch a China-wide Tmall flagship store on the same day. The store will sell licensed Japanese anime and game IP goods and include displays, photo spots, and campaign-linked merchandise. A3 aims to expand its IP retail ecosystem in China and build a stronger bridge to local fans.

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