Paying for Precision—The New Economics of Music Usage Data for Royalty Distribution
Summary
This article examines how royalty distribution for public performance music relies on proxy data instead of direct measurement. It argues that music recognition technology now makes real-world usage tracking in venues more practical and more accurate. The piece highlights how direct measurement could reduce underpayment and overpayment across rights holders, especially for independent artists and niche genres. It also explains Audoo’s passive monitoring devices and how they turn venue playback into anonymized usage data for reporting. The main takeaway is that the industry is reaching a point where accuracy in royalty allocation is becoming commercially and technically achievable.
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Music Technology
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Audoo
$1M to $5M