Influitive Acquires Employee Advocacy Platform PostBeyond

▤ Summary

Influitive has acquired PostBeyond, an employee advocacy and social selling platform, to expand its advocacy software footprint. The deal combines customer advocacy and employee advocacy capabilities under one vendor. Influitive says the acquisition will accelerate product and growth initiatives while improving profitability. For buyers, the move reduces the need to manage separate tools for customer and employee advocacy programs. The combined platform may prompt companies to review existing advocacy, social selling, and engagement software stacks.

▦ Linked Companies

Influitive

$10M to $25M