Creative England Funded SME Formisimo Launch Nudgr | Creative England
Summary
Salford-based start-up Formisimo have launched sister-site Nudgr aimed at helping online brands increase their conversion rate and number of completed sales. This in turn allows brands to engage with users early via a built-in messaging tool and keep them active and on your website until the conversion is made. The Nudgr services promises to automatically increase your conversion rate and works by inviting clients to install two pieces of website script which monitor user behavior. The app then automatically triggers ‘Nudges’ when it detects a user that is likely to abandon your web page, helping retailers to salvage their sales. Well then automatically help them to become a customer.” Formisimo specialise in analytics and have received funding through Creative England’s interest free business loans scheme and later via our equity investment programme.
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