Sovos Brands Hires Butler, Shine, Stern & Partners (BSSP) And Current Marketing To Spearhead Advertising And PR
Summary
Were excited to collaborate across disciplines to drive big-idea-thinking, with breakthrough campaigns that tell our unique brand stories and showcase our delicious genuine Italian food, made with clean ingredients.We cant wait to unveil the work behind Michael Angelos frozen entrees and Raos pasta sauce , as we invest to grow Sovos Brands."Sovos Brands has the soul of a startup, the experience of an industry leader and the financial backing of Advent International, one of the worlds largest private equity firms.Launched in 2006, Current is owned by The Interpublic Group of Companies (IPG) with offices in New York, Chicago, Los Angeles and San Francisco.We translate those insights into public relations, digital and social media campaigns that people are drawn to, support and share because they represent them in genuine, authentic ways.
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