PropellerAds Launches NIKO - AI-Powered Agent That Takes Advertisers from Registration to Live Campaign in a Single Conversation

▤ Summary

PropellerAds has launched NIKO, an AI-powered conversational assistant that lets advertisers register and start a live campaign through a single chat. The tool removes onboarding friction by handling setup tasks such as GEO selection, revenue type configuration, bid recommendations, currency conversion, and language detection inside the platform. It currently supports Onclick campaigns, with more ad formats planned in future releases. The launch targets affiliates, agencies, direct advertisers, and mobile app owners who want faster campaign testing and easier access to programmatic advertising. PropellerAds says it will expand NIKO based on post-launch user feedback.

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