Why checking hypotheses is scary, but not checking is even scarier
Summary
The article explains how to test business hypotheses before committing to a major CRM transformation. It argues that teams should use low-code tools to quickly validate process changes, integrate systems through JSON and RabbitMQ, and reduce risk before rebuilding legacy workflows. The author shows how to model CRM processes, route data, and handle exceptions without overengineering the solution. The piece emphasizes that fast experimentation helps teams avoid expensive mistakes while still modernizing core operations.
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