Xconomy: Life After PowerPoint: Prezi Zooms Ahead in Digital Storytelling
Summary
But as software engineers versed in showmanship—Somlai-Fischer had exhibited his works around the world, and as a child in provincial Sweden, Arvai had choreographed a ballet version of Antoine de Saint-Exupéry’s The Little Prince—they brought with them some theories about the nature of the visual imagination.That’s actually been around since the early 1990s, and has taken many forms, including Gigapan’s zoomable images, Blaise Agüerra y Arcas’s Seadragon project at Microsoft, and comic artist Scott McCloud’s Infinite Canvas concept.“Nowadays the younger generation would never even think about buying an atlas where you have to flip through the pages.” Primed by digital maps and video games, people will gradually come to expect more from other forms of visual communication, Arvai says.To help Prezi users get off to a solid start, the startup provides more than 50 template canvases built around visual metaphors like a twisty journey, a tree of possibilities, or a mountain of obstacles to be overcome.Businesspeople are probably the leading users of Prezi, but the software is also starting to turn up more in education—where collaborating on presentations can be a form of group learning or peer-to-peer teaching—and nonprofit organizations, where it’s a persuasive tool for fundraising.
Classifications
AskAI Classifications
LabelsLinked Companies
