PlayReplay Announces Capital Raise to Accelerate International Expansion - total investment of USD 12 Million
Summary
PlayReplay announced a USD 12 million investment led by Alfvén & Didrikson with participation from Centre Court Capital, ExM Investment Partners, Charbe Partners, Crimson Sports Capital, and a LionTree-managed fund. The company provides an AI-powered electronic line-calling (ELC) system with coaching tools and analytics and is the only ITF Silver-certified solution for indoor, outdoor, real-time ELC. PlayReplay already serves customers across Europe and North America and recently secured major partnerships with the USTA, Tennis Canada, and the German Tennis Federation, including a five-year USTA framework for WTT tournaments. The new capital will accelerate international expansion, broaden rollout across clubs, federations and tournaments, and fund system development for new sports.