Tech firm behind in-store ads at Currys and Iceland goes bust
Summary
Stratacache has announced the winding-up of its UK operations and appointed liquidators, and PRN (a Stratacache-operated digital media company) also declared insolvency. Both firms supplied in-store digital advertising technology used by retailers including Iceland (Walkbase sensor-based analytics) and Currys (in-store ad screens), putting those networks at risk of disruption. Stratacache had recently cut staff amid tariffs, supply chain disruption and rising memory prices, and its UK troubles follow earlier threats of being struck off Companies House. Iceland says it is seeking a new partner for its digital media rollout, while Currys, Stratacache and PRN were contacted for comment about potential system impacts.
Classifications
industries
Retail
applications
Web and Content Management
AskAI Classifications
Labels
Digital Signage Software
Content Management Software
Retail Technology
Linked Companies
STRATACACHE
$50M to $100M