nToggle Closes $5.6M in Series A Funding
Summary
nToggle, a Boston, MA-based ad tech company in stealth mode, closed $5.6m in Series A funding.The company intends to use the funds to continue to advance the platform.Founded by ad tech veteran Adam Soroca (former chief product officer at Jumptap, acquired by Millennial Media), nToggle uses a proprietary algorithm-driven software platform for supply and demand partners manage their bid stream.The company’s big data platform “toggles” real time bidding requests across all digital media, utilizing analytical and machine learning techniques to optimize supply and demand matching.The beta rollout is expected later this quarter with industry leading supply and demand partners.
Funding
Amount
$5.6M
Total raised
Date
February 3, 2015
Announcement date
Investors
Bessemer Venture Partners, Sigma Prime Ventures
Lead investors
Company
http://www.ntoggle.com
Funded company
Classifications
industries
HealthTech
applications
Networking and Cloud
AskAI Classifications
Labels
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