Oberon Acquires Interactive TV Distributor PixelPlay
Summary
Oberon Media has acquired interactive TV distributor PixelPlay, gaining PixelPlay’s proprietary JIVE platform and its iTV games portfolio. The deal brings licensed titles from Hasbro, Atari and other publishers and supports Oberon’s “triple-play” strategy to deliver games across television, mobile and web. Oberon says the move strengthens its white-label services for cable, satellite and telco operators and aims to increase game-service stickiness and subscriber retention. The acquisition follows Oberon’s earlier purchase of I-play and complements the company’s rapid revenue growth and wide distribution network.
Classifications
industries
Entertainment
applications
Accounting and Taxes
AskAI Classifications
Labels
Education Technology
SaaS
Assessment Software
Linked Companies
HMH Education Company
$10M to $25M
Atari
$10M to $25M
PixelPlay
up to $1M
Microsoft
$1B+
Electronic Arts Inc.
$1B+
NHN
$250M to $500M