FRANSiS™ Launches Native, Bidirectional Salesforce Integration

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Summary

FRANSiS launched a native, bidirectional Salesforce integration that synchronizes contacts, SMS conversation history, custom fields, and tags in real time. The integration prevents data drift between SMS conversations and CRM records so staff see full context inside Salesforce without imports or batch jobs. FRANSiS targets mission-driven organizations — health systems, nonprofits, education networks, and government agencies — to close the operational gap between constituent engagement and casework. The integration is HIPAA-compliant (AES-256 at rest, TLS 1.3 in transit), available now to Premium customers at no additional cost, and setup is handled by FRANSiS’s implementation team.

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