Conga acquires PROS B2B arm to boost pricing platform
Summary
Conga completed the acquisition of PROS's B2B business to add pricing optimisation to its configure-price-quote and contract lifecycle management offerings. The deal combines pricing, configuration, quoting and contracting into a single platform and expands Conga's customer base to more than 10,000 organisations. PROS Travel is excluded and remains separate within Thoma Bravo, and Conga plans a swift integration while focusing on customer continuity. Conga highlighted AI-driven pricing optimisation as a complement to its existing products and said it will continue under CEO Dave Osborne.
Classifications
industries
Fintech & Banking
applications
Accounting and Taxes
AskAI Classifications
Labels
Configure Price Quote (CPQ) Software
Document Automation Software
Contract Lifecycle Management Software
