Inimini Raises €260k in Swedish Shark Tank
Summary
Inimini, formerly Minikit, raised 260,000 euros from a group of business angels after appearing on a Swedish TV show similar to Shark Tank. The company sells second-hand children's clothing and uses technology such as AI-driven image editing and automated pricing to support its business. It plans to use the new funding to improve its technical product, expand marketing, and add warehouse capacity. The company also saw a surge in site traffic after the broadcast, which highlighted strong consumer interest. The deal gives Inimini its first female investor in the alliance and values the business at 15 million SEK.
Funding
Amount
$24.7K
Total raised
Date
October 8, 2023
Announcement date
Investors
Breakit
Lead investors
Company
inimini.se
Funded company
Classifications
industries
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applications
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