GMs new product chief Sterling Anderson eyes technology renaissance for automaker

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General Motors is reorganizing its product and technology leadership under Sterling Anderson, who now oversees vehicle software, services, manufacturing engineering, and related teams. GM is pushing to treat software and hardware as a unified product strategy and to accelerate innovation across its vehicle portfolio. The company has also seen the recent exits of its software, AI, and software product management executives, which signals an internal restructuring around software-defined vehicles and autonomy. Anderson says GM wants to integrate AI more directly into product and business teams and continue developing autonomous driving capabilities for future vehicles.

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