Joint White Paper “AI in New Product Development: Connecting Data and Unlocking Knowledge" published

▤ Summary

This white paper explores how AI can change new product development by connecting engineering data, tools, and domains across the full product lifecycle. It argues that companies get more value from enterprise-wide digital thread strategies than from isolated AI pilots. The study highlights five scaling dimensions: data quality, interoperability, AI platforms, context management, and federated governance. It also shows how agentic AI and cross-domain automation can improve requirement management, simulation, testing, and release management. The main takeaway is that companies that build AI-ready infrastructure and governance now can gain a competitive edge in engineering innovation.

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