GoodFit Raises $13 Million in Series A

Funding Rounds

Summary

GoodFit raised $13 million in Series A funding led by Notion Capital, with participation from several other investors. The London-based company builds an AI-native go-to-market platform for revenue teams. It plans to use the capital to expand its customer base and improve AI agent capabilities that help leaders drive GTM outcomes. The platform combines market data, first-party performance data, and configurable tools to support account prioritization, campaign execution, forecasting, and CAC optimization.

$ Funding

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Amount $13.0M Total raised
Date September 30, 2025 Announcement date
Investors Notion Capital, iNovia Capital Lead investors
Company - Funded company

Classifications

industries
Fintech & Banking
applications
Business Intelligence

AskAI Classifications

Labels
SaaS Sales Intelligence Software Marketing Operations Software

Linked Companies

GoodFit
$1M to $5M