Seeded with $2.5M, Sales Tech Firm Polis Is Coming for Your Front Door

▤ Summary

There’s at least one thread tying together clean energy providers, former U.S. Rep. Beto O’Rourke, and home security systems, and it runs through a small Cambridge, MA, startup founded in 2015 by Kendall Tucker. Her sales and political canvassing technology company Polis has helped sell all three of them by sending people to residents’ front doors, knocking (or ringing a bell), and striking up a conversation. Tucker says the investment will help Polis grow “as quickly as possible,” and it plans to hire 30 to 60 more people in the next year, including engineers, data scientists, customer success, and sales. In one case, a home security company launching a door-to-door sales run using the Polis system had thought its products would sell well to tech-oriented people because it always had sold well to that segment when advertising online, Tucker says. “One of our energy partners did some data analysis after a few months of using our product and found that their door knockers were having consistently better results when they pitched people who supported casinos, versus those who didn’t,” Tucker says.

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$1M to $5M