Psychographics Over Demographics: SalesFuels AudienceSCAN® 2025 Reveals New Insights Into Americas Consumer Market Trends
Summary
SalesFuel launched AudienceSCAN 2025, a refreshed market research product that tracks how U.S. adults think, shop, and decide. The release adds five years of trend data and an improved interface inside AdMall. The study covers more than 1,350 audience segments and 20,000 respondents, with findings on AI adoption, financial concerns, GLP-1 usage, sports fans, and other consumer behaviors. SalesFuel positions the product as a psychographic targeting tool for marketers, media sellers, local businesses, and educators.
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Sales Intelligence Software
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SalesFuel
$1M to $5M