Investment in Intangible Assets Surges, led by Funding for Software and Databases Amid AI Boom

▤ Summary

Global investment in intangible assets rose strongly in 2024, with software, data, brands, and other intellectual property-backed assets outpacing investment in physical assets. The report from WIPO and Luiss Business School says the United States led absolute spending, while Sweden remained the most intangible-intensive economy. It also shows that software and databases were the fastest-growing intangible asset category, helped by the AI boom. The report explains that AI is driving both infrastructure spending and deeper business transformation as firms reorganize processes and retrain workers.

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