LawAdvisor takes $230,000 investment that's all about the people
Summary
“We weren’t really looking for the money but it’s the knowledge that came with it that has been significant.” LawAdvisor is an online platform that connects people and businesses to verified legal practitioners for free. The service, launching early next year, will also offer tailored legal advice on-demand, fee estimates, real-time chat and video calls. “We’re finding out how hard it is to access and work with lawyers so we’re trying to build it in a way to suit us too.” LawAdvisor will be using its new partnership with Startup Grind to test its service in the lead-up to the launch, which will coincide with LawHack – a series of events bringing the sector together with the legal industry. After launching in late July, Ong says the platform was overwhelmed by the response, and even had to scale back marketing to bring more lawyers on board. “After you hold their hand for a bit they’re firmly on board.” The platform now has just under 1000 lawyers signed on, and Ong says he expects this number to “increase dramatically” in the coming months.
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