Design firm Zypsy will do $100K worth of work for 1% equity for early-stage startups | TechCrunch

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Zypsy launched a Design Capital program that offers up to $100,000 in brand and product design services to 10 early-stage startups in exchange for 1% equity via a SAFE. The program runs for about 8 to 10 weeks and can continue on a cash retainer if projects expand beyond the initial scope. Zypsy says it focuses on startups in computing infrastructure, machine learning, AI, data analytics, cybersecurity, and the creator economy. The company has already added five startups to the first cohort and says it has supported more than 25 startups through prior pilot work. Zypsy also disclosed its earlier $3 million raise to establish the program.

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