Riley raises $3.1M to help real estate agents rate and respond to their leads
Summary
Businesses usually spend lots of time and money trying of attract potential customers. (In fact, CEO Daniel Ahmadizadeh said he and his co-founder Helson Taveras applied several times with different products and ideas before getting in.) And it goes beyond being a simple auto-responder — Riley has a team of live concierges (Ahmadizadeh said they’re mostly college students for now) who follow scripts. Over time, as the real estate agents rate their performance and review their scripts, the concierges should get better. Riley’s funding comes from YC, FundersClub, Social Capital, Fuel Capital, Kleiner Perkins Caufield & Byers, Liquid 2 Ventures, Rough Draft Ventures and angel investors including WayUp CEO Liz Wessel and YC’s Michael Seibel and Paul Buchheit.