From Children's Clothing to Live Events: NYC SeedStart Demo Day 2011
Summary
Today the newest class of graduates of NYC SeedStart participated in a demo day at the Time Warner Conference Center in New York. SeedStart—a summer incubator sponsored by New York University and a number of supporters, including AOL, News Corp., and Polaris Venture Partners—is in its second year. The seven companies that completed this year’s program are finding ways of employing Internet and mobile technologies to retail, event planning, publishing, and more. Owen Davis, who runs NYC SeedStart says prevailing themes this year included crowd-sourced content, next-generation ad technology, online education, the social graph, and “real-time, last-minute” services. All the startups are facing fierce competition, Davis acknowledges, so much of the coaching during the 12-week SeedStart program focused on getting the entrepreneurs to properly position themselves in their markets.
